Tag Archives: #advertising
David Abbott: May 12 1938 – May 17 2014
For five of the ten years that I spent working as an advertising copywriter in London, David Abbott, who died yesterday at the age of seventy-six, was my creative director. It was David who first taught me to write. The … Continue reading
Posted in advertising, branding, commercials, marketing, uk
Tagged #advertising, #copywriting, #davidabbott, #marketing
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Rose Tinted Glasses
Both Guinness and The Labour Party relaunched their brands this week with a heartfelt pitch for the higher ground. It was Richard Branson, I think, who first observed that British Airways could be said to be the world’s favourite airline … Continue reading
Posted in advertising, beer, branding, labour, marketing, politics, uk
Tagged #advertising, #branding, #guinness, #labour2012, #madeofmore #freelance, #milliband
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